The Paris 2024 Paralympic Games is making history and setting new records in global broadcasting.
Paris 2024 is set to become the most-watched Paralympic Games, already exceeding the 4.1 billion viewers from Tokyo 2020 and Rio 2016. The Opening Ceremony alone drew a peak audience of 22 million in France.
For the first time ever, all 22 Paralympic sports are being covered live, surpassing the 19 sports broadcasted during Tokyo 2020.
This extensive coverage is made possible by 225 broadcasters and digital platforms, delivering over 1,450 hours of live content. Highlights are also being released NBC Sports:
Innovative partnerships with platforms like YouTube and TikTok are engaging a younger audience with live and short-form content.
In the U.S., NBCU’s Peacock is offering more than 1,500 hours of streaming coverage, while France Télévisions is providing round-the-clock coverage.
Coverage extends globally, with broadcasters from the UK, Africa, Brazil and Japan ensuring wide access.
Paris 2024 has set a new standard for Paralympic broadcasting, reflecting the growing global interest in Para athletics.
This article has information from Paris 2024 Press.